Customer Success Story

TechnoServe is a leading non-profit organization with decades of experience assisting small and medium producers, through the program “Impulsa Tu Empresa (Power your firm)”. “Impulsa Tu Empresa is a business accelerator program focused on small and medium businesses in the Central American region and Colombia.

TechnoServe strongly believes improving small businesses’ efficiency is a sure way to eliminate poverty in the world.

When you improve small businesses to do better, they grow in size. They employ more people as they grow. They train employees with newer skills. More employment means, lesser poverty overall. Great idea, isn’t it?

TechnoServe, operating in almost 30 countries, works with hard-working women and men in the developing world to build competitive farms, businesses, and industries.

The organization has helped 407,000 beneficiaries of which 41% are women beneficiaries and has spent $250 million towards the financial benefit of small and medium businesses.

TechnoServe has been rated as the #1 Nonprofit at reducing poverty.

TechnoServe, El Salvador has chosen HelloLeads CRM for better Lead Management, and customer relations for the small businesses they work with.

Below is a summary and excerpts from our interactions with Jesus Quevedo Osegueda, Monitoring and Evaluation Analyst at TechnoServe, El Salvador. This customer story and feedback from TechnoServe talk about what they do and their experience of deploying HelloLeads CRM for small businesses in few Latin American countries.

Tell us about “Impulsa Tu Empresa (Power your firm)”:

“Impulsa Tu Empresa is a business accelerator program focused on small and medium businesses in the Central American region and Colombia.

We have designed a 3-month program to perform an integral analysis of the small and medium businesses who are our “clients” or beneficiaries, in order to ensure their long term sustainability. This consists of a series of workshops accompanied by personalized advisory by one of our Expert Business Advisors.

Afterward, we offer consulting services for another 3 months in one area of the choice of our “client”, whether it´s financing, human resources, exportation, innovation, or other. This pretends to contribute to job creation and economic growth.

We have this available in an in-person and digital format.

Personalized advisory with a 3-to-6-month program designed to assure the sustainability of your firm, at an accessible price thanks to international cooperation.

When we asked TechnoServe executives about key challenges in Lead management for their clients and their experience of using HelloLeads CRM, this is what they said :

What are the key challenges faced in your sales operations by your clients – be it getting all leads in one place, tracking leads and customers, team management, or sales conversions?

Finding qualified leads and getting all the information in one place.

How HelloLeads CRM is helpful for your clients in improving sales?

It helps them keep a track of all the leads assigned, it reminds them to follow up, and it helps to document the story of contact with the leads, which avoids confusion and miscommunication.

What are the interesting, favorite, and most used features HelloLeads?

Recent activity and call tracker

What are the tangible and intangible benefits of using HelloLeads?

Tangible: Improved lead conversion.
Intangible: Better communication.

How easy is HelloLeads CRM for the client’s day-to-day operation? Was it friction-free? Was it bug-free?

It wasn´t easy to adapt to a new system, but we´re now on track.

Is HelloLeads customer support able to solve the issue or address your needs or your client’s needs quickly?

Customer support has been great and above duty!

Are all the features, required by you, available in HelloLeads? What is on your wish list? I wish I had these….in HelloLeads…

Integration with POS, include sales commissions calculation and track monthly sales goal, Improve the quality of the reports (Tracking who saw WhatsApp messages, etc…), Send messages through Facebook and Instagram, Customizing the lead stages by lists, Bulk change customer group, product group and lead stage, Web Dashboard should show the entire data, not just by lists.

Your suggestions and tips for going digital, going mobile, and improving sales:

Going digital and mobile: Create a clearly defined plan about what is going to be done digitally and what is not, when, and by whom. Share with the team through an in-person meeting and a document.

Improving sales: Human resources is key, have ALL your sales team and all who are in contact with clients know your value proposition.

We thank the TechnoServe team for sharing their story and feedback. Because it matters to the world.