Business Benefits
In today’s world, most professionals are curious about pursuing entrepreneurial courses to start their own enterprise to make a profit. But most of them cast off their wish, assuming that entrepreneurial courses must be practiced as regular education in an accredited university. But there are lots of open online courses Read more…
Have you ever wondered how SMS could be useful for your small business? SMS marketing is a simple way for small business owners to reach their customers. Many recent studies also suggest that 64% of customers feel that SMS is an effective communicating means that is widely preferred. Going by Read more…
Many small businesses have started using CRM to improve their sales and productivity. In the last five years, CRM usage has been increased from 55% to 75%. Over thousands of CRMs in the market, with hundreds of features and functionalities, aids in running a successful business. CRM software not only Read more…
An important mantra for every business is “Creating new customers and retaining existing customers”. To build a better customer relationship, we need to engage in frequent business communication with the customers/leads. As we are in the mobile era, communication has become easier than ever before. More specifically, majority of the Read more…
“Get closer than ever to your customers. So close that you tell them what they need well before they realize it themselves.” – Steve Jobs Can you guess what the most important priority for any business is? If you guessed right, it is “customer experience”. And it’s no surprise that Read more…
To improve your small business, your wear different marketing hats and apply various strategies to market your business. You would have tried writing blogs, sending emails, running ads, or even you would have involved in SEO to increase your brand awareness. But still, if you are still unable, to achieve Read more…
During these turbulent times where the company’s top line (revenue) is affected, the only way to boost the bottom line (profit) is by focusing on cutting expenses. This will strengthen the cashflow which results in a sustainable business. Before we start, let’s understand few things about expenses! According to the Read more…
Whether you are at office, home, air port, driving on the road, or at a mall, what is one thing that always accompanies you? Yes, it is your mobile phone! In the last few decades, smartphones have changed our daily life in many ways. Now, regardless of whether you are Read more…
In the last two decades, email marketing has been a primary marketing tool to reach out to prospective customer. It is one of the most effective marketing strategies to connect with your target audience. There are numerous email marketing tools that help us to hit the target every time without Read more…
Converting sales leads to paying customers In each and every business, having a healthy lead pipeline as part of Sales strategy is fundamental to the core value of a business or company. Especially, in today’s world, if you want to sustain and grow your business, then capturing and maintaining leads Read more…
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